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Marketing Projects Specialist
 
Title: Marketing Projects Specialist
Category: Project / Program Management
Job type: Permanent
Job status: Full Time
Salary: £28,000.00 - £35,000.00
Salary per: annum
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Description:
About the company:

* Our client is an Italian and American multinational corporation and a global leader in the automobile industry, designing, engineering and manufacturing passenger cars, LCVs, components and production systems for customers worldwide.

The Role:

* The Marketing Project Analyst provides support to the Marketing Communications Manager, in particular in the areas of digital platforms and projects and marketing communication strategy.

* To be considered for this role you must have experience of data analysis within Excel, good project managment skills and a knowledge of digital platforms.

Key Responsibilities:

* In support to the Marketing Communications Manager, be responsible for our client's website content, development and maintenance.

* Regular and consistent evaluation and reporting of digital applications across all of our client's brands to ensure optimal user experience.

* Support CRM strategy to include communication planning, customer communication materials, digital platforms and partnerships with our client.

* Lead marketing communication programme established for Autofutura P360 platform -to include (but not exclusively) to schedule and lead quarterly dealer panel, brief and distribute communications distributed through the platform.

* Team lead, in support to Marketing Manager, on the development and implementation of brands digital platforms.

* Act as Marketing and Sales team contact for GDPR in support to Marketing Manager.

* Ownership to oversee campaign files for use across digital platforms to include accuracy prior to upload and activation and within deadlines outlined.

* Data analysis and mining responsibilities to support Marketing activities.

* Support with review and approval of advertising and marketing materials when required, ensuring that they comply with the legal finance requirements as laid out by the Financial Conduct Authority and the Consumer Credit Act.

* Support to all digital and innovation projects.

* Such other duties as the management may from time to time reasonably require.

Knowledge, Experience and Qualifications:

* Preferably educated to degree level.

* PC literate - all MS applications.

* Intermediate to advanced Excel skills.

* Excellent attention to detail.

* Strong Project Management and organisational skills.

* Good time management skills.

* Ability to adapt and thrive in a fast-moving environment.

* A thorough working knowledge of the UK motor industry would be an advantage but not essential.

* Some experience of digital marketing processes would also be an advantage
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(3rd party vacancy)
 
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